Talia McKinney - 8/14/2024

Talia McKinney, featured on Bravo TV's Million Dollar Listing New York, leads the "Talia McKinney Team" at SERHANT. With over 10 years of experience and 7 years working alongside Ryan Serhant, Talia excels in building relationships to ensure client satisfaction. Her team handles all price points across NYC and the Hamptons, from co-ops to condos and new developments. Known for her patience and sincerity, Talia has a track record of success, from her first $275K co-op sale to a recent $31.5 million penthouse transaction. As a keynote and motivational speaker, Talia shares the stage with Ryan Serhant, inspiring audiences worldwide about living authentically, being a business boss, and staying positive through the wild ride.

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Talia's Social Media Strategy for Real Estate Success

  • Be consistent in your social media posts, focusing on your daily activities and experiences in the industry

  • Show your face and personality in posts, as people connect with real people, not just promotional content

  • To start, post three stories a day and two posts a week for 30 days as a practical way to build a following

  • Tag businesses in posts to attract more followers

Networking Strategies in Real Estate Industry

  • Building genuine connections in the real estate industry
  • Be strategic and consistent in attending events and activities that align with your interests to making meaningful connections
  • Understand and connect with people on a personal level, rather than just handing out business cards

Talia's Journey to Success in Real Estate

  • Be patient
  • Learn everything about the neighborhoods you work in
  • Consistently follow up with clients
  • Be yourself

Learning From Best Practices in Lead Generation

  • Learn from others' best practices in business, rather than copying them (do what is reflective of you)
  • Send a monthly newsletter and regularly engage on social media 

 

Connect with Talia on Instagram: https://www.instagram.com/taliamckinney/